Challenge

• Instagram: The challenge was to increase brand awareness by creating and editing IG Reels that aligned with current trends. Content was posted during peak engagement times, as determined by follower insights. Additionally, subtitles were added to videos to make the content more accessible, as 80% of social media users watch videos without sound.

Solution

• Instagram: Focused on leveraging trending content and insights to increase reach and engagement.
  • Increased account reach to 54K.
  • Boosted engagement to 1,300.
  • Grew followers by 1,135.

Result

• The client, a professional organizer, saw a significant improvement in brand visibility, engagement, and a growing community of followers.